The multifunctional scenario integration of smartwatches constantly updated is also continuously testing the qualification and strength of solution providers.

 

 

According to data from Chaodian Intelligence, in the entire smart wearable market in 2022, smartphone and TWS headset shipments declined by 12% and 27%, respectively; smartwatch shipments, however, increased by 9% year-on-year, reaching 228 million units.

 

 

 

Smartwatch can break through the market winter of consumer electronics, from the product point of view, lies in its derivation of cell phone can not reach the scene integration: based on the health derived from the sports, medical scenes, absorbing from children to the elderly, consumers of all ages (which is difficult to realize TWS or future AR / VR).

 

 

 

 

 

On the other hand, from the upstream industry chain, we learned that the current program merchant reshuffle is more serious, and now the brand side is basically rarely purchased program, more to the ODM factory to complete the process, the program merchant is also seeking to bind with the ODM factory.

 

 

 

With this tide electricity think tank for better research on the smart wearable market, at the end of this year we will start for the smart wearable theme seminar special, welcome colleagues to sign up to participate.